Bright room
Direct LED backlighting at 120 Hz provides uniform brightness, although the lack of dedicated anti-reflection treatment calls for careful positioning relative to direct light sources.
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Installation and set-up at home: choose ‘Delivery with installation' at checkout.
Direct LED backlighting at 120 Hz provides uniform brightness, although the lack of dedicated anti-reflection treatment calls for careful positioning relative to direct light sources.
Dolby Vision and Dolby Atmos compatibility, combined with the XR processor with XR Triluminos Pro and native 4K resolution, ensures faithful reproduction of cinematic content, whether streamed or on disc.
The 120 Hz refresh rate (default rate 100 Hz) and motion optimisation ensure smoothness suited to fast-paced sports broadcasts.
The HDMI 2.1 inputs support 4K at 120 fps, VRR (variable refresh rate) and ALLM (auto low latency mode), with a dedicated Game menu for PlayStation 5.
Google TV gives direct access to over 100,000 films and series, compatible with Google Cast, Apple AirPlay 2 and Google Play Store apps in 4K resolution.
LED TV 43" (108 cm) 4K 3840 x 2160 pixelsXR processor, XR Triluminos ProGoogle TV, Google Cast and AirPlay 2Dolby Vision and Dolby Atmos, 20 W RMS4 HDMI including HDMI 2.

The Sony BRAVIA 3 II K43XR35M2PB TV combines a 43-inch (108 cm) LED screen with 4K resolution (3840 x 2160 pixels) and a Direct LED backlight at 120 Hz. Designed for compact living spaces, this 2026 model features the XR processor with AI-based scene recognition and the Google TV platform for access to over 100,000 streaming titles.
XR Triluminos Pro technology reproduces more than one billion shades of colour, while XR Clear Image and Object-based Super Resolution optimise every element on screen. Dolby Vision processing provides precise pixel control for increased contrast, complemented by Dolby Atmos decoding for immersive sound positioning. The 20 W RMS X-Balanced speakers, driven by the S-Master digital amplifier, deliver balanced audio reproduction.
Connectivity covers current needs with 4 HDMI inputs (including HDMI 2.1 supporting 4K/120 fps, VRR and ALLM), 2 USB ports, an RJ-45 Ethernet port and a digital audio output. Built-in Wi-Fi, Google Cast and Apple AirPlay 2 allow content to be streamed from smartphones, tablets or computers. The Game menu brings together settings for PlayStation 5, while Eco Dashboard 2 gathers energy settings (energy class F in SDR, 56 kWh/1000h).
With dimensions of 95.8 x 56.4 x 6.9 cm without stand and a weight of 9.1 kg, this TV is easy to install on a stand or wall mount. Voice control via Google Assistant simplifies navigation through apps on the Google Play Store, while the electronic programme guide (EPG) and picture modes (Vivid, Standard, Cinema, Game, Professional, Graphics, Photo, Dolby Vision) adapt to each type of content.
Another question?
The SONY K43XR35M2PB measures 95.8 × 56.4 × 6.9 cm (W × H × D, without stand). All dimensions are in the technical specifications above.
Class F, for consumption of 56 kWh per 1,000 hours.
It is particularly suited to: films and series, sport, gaming, streaming. The details for each use are in the 'Ideal for' section.
Spare parts are available for 7 years. The appliance is covered by a 2-year warranty.
It's not in stock at the store right now. It can be delivered to your home, or ordered and collected in Temploux. The store is open Wednesday to Friday 10 am to 6 pm and Saturday 10 am to 4 pm.
Le prix membre est de €596.00 au lieu de €665.00, soit €69.00 d’économie. L’adhésion au Nimesclub coûte €10.00 pour un an : même en la comptant, vous gagnez €59.00 dès cet achat.