Which appliance brand should you choose in 2026?
Twelve appliance brands share our shelves, and each has its own personality: German robustness, Korean technology, Turkish or Chinese value for money, Italian design. Here's our honest take on each, their warranties, and the brand we'd recommend for your profile.
- Bosch, Siemens : reliability and built-in models, same factories
- Samsung, LG : technology, large fridges, 10-year parts guarantee
- Beko, Hisense, Haier : lots of features for the price
- Liebherr, Smeg : specialists in cooling and Italian design
The brand table
| Brand | Group and origin | Positioning | Strengths | At Nimestore |
|---|---|---|---|---|
| Bosch | BSH (Bosch group), Germany | Mid to upper range | Reliability, dishwashers, built-in, cooling | 89 models |
| Siemens | BSH, under Siemens licence, Germany | Upper range, design | Built-in, ovens, hobs, finishes | 24 models (built-in) |
| Samsung | Samsung Electronics, South Korea | Mid to upper range, tech | American-style and multi-door, washing, connectivity | 89 models |
| LG | LG Electronics, South Korea | Mid to upper range, tech | Direct Drive motor, cooling, quietness | 50 models |
| Hisense | Hisense (with Gorenje), China | Equipment-to-price ratio | Large sizes, cooling, cooking from Gorenje | 51 models |
| Beko | Arçelik (Koç), Turkey | Smart budget | Price, equipment from the mid-range | 119 models |
| Whirlpool | Beko Europe, licensed brand | Mid-range, kitchen-oriented | Built-in, 6TH SENSE sensors | 53 models |
| Haier | Haier Smart Home, China | Accessible premium | Large fridges, freezers, parts guarantee | 48 models |
| Liebherr | Liebherr, Germany | Cooling specialist | BioFresh, table-top to built-in, wine coolers | 59 models |
| Candy | Haier Europe, Italy | Budget pick | Entry price, backup | 41 models |
| Indesit | Beko Europe, Italy | Budget pick | Simplicity, budget | 29 references |
| Smeg | Smeg, Italy | Design | Retro fridges, range cookers and built-in appliances | 28 references |
Number of household appliance references listed on nimestore.com on 15 October 2026.
The eight brands we follow, one by one
Bosch: the safe bet
Made by BSH, Europe's largest home appliance manufacturer, Bosch plays the card of robustness and simplicity. The range is organised into four series (2, 4, 6 and 8). Its main strengths: the dishwasher (tub guaranteed for 10 years against corrosion, AquaStop), the washing machine (motor guaranteed for 10 years after registration), refrigeration with the VitaFresh drawer, and a very complete built-in range. Drawback: recommended prices are high, and a single family includes dozens of almost identical models. See the Bosch section.
Siemens: the same DNA, with more design
Coming from the same factories as Bosch, with the same parts and the same after-sales service, Siemens highlights design, technology and premium built-in appliances (iQ100 to iQ700 ranges, studioLine line). It is the brand of well-equipped kitchens: ovens, hobs, integrated fridges. At Nimestore, we mainly sell its built-in appliances. See the Siemens section.
Samsung: technology and large fridges
Samsung is especially strong in refrigeration (American-style, multi-door, fridge-freezers) and in washing. Its Bespoke AI range focuses on design and the SmartThings app. The Digital Inverter motor and compressor are guaranteed for 10 years, but only the part is covered after 2 years. Drawback: average perceived reliability in consumer surveys, behind the German brands. See the Samsung section.
LG: the motor and quiet running
LG has built its reputation on its Direct Drive motor (belt-free) and its Inverter compressors, guaranteed for 10 years in total on the part. Excellent in washing machines and tumble dryers, very good in refrigeration (InstaView, American-style). In Belgium, LG does not offer dishwashers, hobs or cooker hoods on its website. See the LG section.
Hisense: a lot for the money
Chinese group, owner of Gorenje since 2018: part of its cooking and refrigeration range is designed and manufactured in Europe using Gorenje's tooling. Hisense offers large capacities and plenty of features at tight prices (77-litre ovens, multi-door fridges). Drawbacks: a brand still young in home appliances here, often mid-range energy ratings for refrigeration, and no confirmed long Belgian warranty. See the Hisense section.
Beko: the smart budget choice
Turkish brand of the Arçelik group, Beko is the brand we stock most. It offers an excellent value for money, with rich equipment from the mid-range upwards. A plus in Belgium: 60 months' warranty after registration on the Selective Line range and built-in appliances (with a contribution per call-out from the 25th month). Test-Achats reports more problems than average on certain washing machine parts and dishwasher controls. See the Beko section.
Whirlpool: kitchen first
Operated in Europe by Beko Europe under licence, Whirlpool positions itself as a kitchen-focused mid-range brand : W Collection ovens, hobs and dishwashers, with its 6TH SENSE sensors. 2-year parts and labour warranty, with no longer free warranty announced in Belgium. See the Whirlpool section.
Haier: affordable premium
Haier presents itself as the world's number one in major home appliances. Here, it shines on large fridges (Cube, side-by-side) and chest freezers, with stylish design. Its key selling point: 10-year parts warranty for purchases made up to 31 December 2026, to be activated within 60 days (labour remains chargeable after 2 years). See the Haier section.
And the four other brands in the shop
- Liebherr : the German refrigeration specialist, with the BioFresh system and a range running from table-top models to chest freezers. Major reliability surveys (Test-Achats in particular) place all serious refrigeration brands between 11 and 15 years average lifespan: at Liebherr as elsewhere, maintenance (seals, rear grille, defrosting) matters as much as the logo.
- Smeg : Italian design. 1950s-style fridges, range cookers and cookers with strong personality. You buy it first and foremost for the style.
- Candy : the budget brand of the Haier group, ideal for a second appliance, student digs or a tight budget.
- Indesit : the simple, economical brand of the Beko Europe group, essentially no-frills.
Guarantees, brand by brand
| Brand | Long warranty announced in Belgium | What it covers |
|---|---|---|
| Bosch, Siemens | Washing machine motor 10 years, dishwasher tub 10 years, 5 years from 4 built-in appliances | Depending on the offer, registration required |
| Samsung | Digital Inverter motor and compressor: 10 years | Part only after 2 years |
| LG | 8 more years on motor and compressors | Part only after 2 years |
| Haier | 10 years on parts (purchases up to 31/12/2026) | Parts; labour chargeable after 2 years |
| Beko | 60 months on Selective Line and built-in appliances, once registered | Contribution per call-out after 24 months |
| Whirlpool | 2 years | Parts and labour |
| Hisense | 2 years (Belgian extension not confirmed) | Standard warranty |
| Liebherr, Smeg, Candy, Indesit | 2 years minimum, occasional offers | To be checked at the time of purchase |
Terms noted in October 2026 on the official websites; they change over time. All the details are on our page warranties, Recupel and after-sales service. Whatever the brand, the statutory 2-year guarantee owed by the seller applies.
Our honest view, by profile
Bosch or Siemens
For a dishwasher, a washing machine or a built-in kitchen, it's our first recommendation. Siemens if design matters, Bosch for the best price with equal features.
Samsung, LG or Haier
Specialists in American-style and multi-door fridges. Haier for value and parts warranty, Samsung and LG for technology.
Beko or Hisense
Plenty of features for the price. With Beko, remember to register for the 60-month warranty on the eligible ranges.
LG, Bosch or Samsung
Inverter motors with long parts warranties. LG for quiet running and Direct Drive.
Smeg or Whirlpool
Smeg for retro style and range cookers, Whirlpool for a modern built-in at a sensible price.
Candy or Indesit
For a student flat, a second kitchen or a rental: the essentials, nothing more.
What matters more than the brand
- The range : a high-end Beko is often better than an entry-level model from a premium brand.
- The real warranty : parts only or fully covered, registration, length of the offer.
- After-sales service and parts : all the brands mentioned have a service network in Belgium; Bosch and Siemens announce 15 years of spare parts.
- Installation : a properly installed appliance (level, ventilation, connections) lasts longer, whatever the brand.
Don't choose a brand, choose an appliance. Tell us how you'll use it, how many people you are and your budget: we'll show you two or three models from different brands, side by side, with their warranties. The right choice often becomes obvious.
One model per brand, to see in store
Combined fridge freezer BOSCH KGN36NLEA€645.00
Built-in Fridge SIEMENS KI81RVFE0€1,149.00
Fridge-freezer SAMSUNG RB38C7B6AS9€1,799.00
American-style & multi-door fridge freezer LG GSLC40EPPE€1,361.00
Induction hob HISENSE HI6431SRFZ€599.00
Hob BEKO HII64200SMT€399.00
Built-in oven WHIRLPOOL WOI4S8PM1SWAF€949.00
Chest freezer HAIER HCE200E€230.00
Chest freezer LIEBHERR CFD2085-26€1,099.00
Range cooker SMEG TR 93 BL€3,299.00Frequently asked questions
Which is the most reliable appliance brand?
There is no single answer: reliability varies by appliance type and even by range. Test-Achats surveys show that most major brands have a good reliability rating, with weak points specific to each. Choose a good range and a good warranty first, then the brand.
Are Bosch and Siemens the same thing?
Almost: both brands are made by the BSH group, in the same factories, with the same parts and the same after-sales service. Many models are twins. Siemens puts more emphasis on design and technology, Bosch on simplicity and robustness. Compare price and features for equivalent models.
Are Chinese brands such as Hisense and Haier reliable?
They have improved a great deal and offer a huge amount of equipment for the price. Haier even offers a 10-year parts warranty in Belgium (subject to conditions). Hisense is more recent in home appliances here and its reliability data is still limited. They are good choices if you read the warranties carefully.
Do Whirlpool and Indesit now belong to Beko?
In Europe, Whirlpool's activities have been run by Beko Europe since April 2024, controlled by the Turkish group Arçelik; the Whirlpool brand is used there under licence. Indesit is also part of this group. For you, this changes nothing about the 2-year statutory guarantee.
Do you have to buy all your appliances from the same brand?
It's not compulsory, but it's convenient: one app, a hob and a hood that communicate, a matching design. And with Bosch or Siemens, 4 built-in appliances bought together qualify for 5 years of free extra warranty (subject to the brand's conditions).
Come and see the appliances in person
At our Temploux shop, we open the doors and compare drums and finishes. Or ask our expert sales adviser online, right now.
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