Buying guide

Which Samsung TV should you choose in 2026? The salesperson's guide

From €499.99 to over €6,000, the Samsung range is huge. This guide takes you to the right model for your budget, your room and what you watch, with our real prices. And we also tell you when a model isn't right for you.

By Clément, TV specialist at Nimestore · 6 min read · Published 16 October 2026
In brief
  • Small budget : Mini LED M74H, from €499.99
  • Best value for money : OLED S92H
  • Bright living room : S95H or Micro RGB R95H
  • PS5 and Xbox : never below the QN80H

The three questions to ask yourself

Before looking at specific models, ask yourself three simple questions. They already rule out half the range.

  1. What is the light like in your room? A south-facing picture window doesn't need the same TV as a dimly lit lounge in the evening.
  2. What do you watch? Mostly TV and series, lots of films, sport, video games?
  3. How far away do you sit? That sets the size, and size weighs heavily on the budget.

The full specs for each series are on our page Samsung range 2026. Here, we get straight to the advice.

By budget

BudgetOur Samsung pickWhyPublic price
Under €700Mini LED TU55M74H (55")A true Mini LED, with Tizen supported for 7 years649,99 €
Under €700Neo QLED TQ43QN70H (43")Small screen with Neo QLED processing599,99 €
€700 to €1,000Neo QLED TQ65QN70H (65")A large Mini LED for TV and series999,99 €
€700 to €1,000Neo QLED TQ50QN80H (50")The most affordable 120 Hz Samsung for consoles899,99 €
€1,000 to €1,500OLED TQ42S92H (42")Full OLED, Glare Free, 165 Hz1 299,99 €
€1,000 to €1,500Neo QLED TQ65QN80H (65")65 inches, bright and versatile1 499,99 €
€1,000 to €1,500OLED TQ55S95F (55", 2025)Top-end 2025 model, end of line1 499,99 €
1 500 to 2 500 €OLED TQ55S92H (55")Our favourite for value for money1 999,99 €
1 500 to 2 500 €Micro RGB TMR65R85H (65")Micro RGB colours in 65 inches1 999,99 €
1 500 to 2 500 €OLED TQ55S95H (55")Very bright QD-OLED, One Connect box included2 399,99 €
Over 2 500 €OLED TQ65S95H (65")The best OLED choice for most people2 999,99 €
Over 2 500 €OLED TQ65S99H (65")The brightest, with a metal design3 499,99 €
Over 2 500 €Micro RGB TMR65R95H (65")The top Micro RGB model, Glare Free3 799,99 €

Prices recorded on nimestore.com on 15 October 2026. Prices change: the product page is the reference. Nimesclub members often benefit from a reduced price.

By size and distance

Our rule: for 4K, sit at least 1.5 times the screen diagonal away. According to HelloTV, a 65-inch should be watched from 3 m, a 75-inch from 4 m, and an 85-inch or larger from 4.5 m. And "most people buy too small". For details, see what size TV to choose.

Sofa-to-screen distanceRecommended sizeSamsung models to watch
1.5 to 2 m43 to 50 inchesM74H 43" (499,99 €), QN70H 50" (749,99 €), S92H 42" or 48" for gaming
2 to 2.5 m50 to 55 inchesQN80H 55" (1 199,99 €), S92H 55" (1 999,99 €)
2.5 to 3 m55 to 65 inchesQN70H 65" (999,99 €), S95H 65" (2 999,99 €)
3 to 3.5 m65 to 75 inchesQN80H 75" (1 999,99 €), R85H 75" (2 499,99 €)
Over 3.5 m75 to 100 inchesQN80H 85" (2 499,99 €), R95H 85" (6 699,99 €), QN80H 100" (3 799,99 €)

By room

A bright room, a large window

This is Samsung's favourite territory. Choose a model Glare Free : the OLED S95H (the best compromise), the S92H (slightly less bright, but already matte) or the Micro RGB R95H (even brighter on light images, no visible marking). If you like a decorative TV, The Frame also has a matte screen.

Very bright living room with a large Samsung TV on the wall, daylight coming in through the window
Facing a window, a Glare Free screen keeps the picture sharp and free of reflections.

A dark room, a cinema corner

Here, theOLED reigns supreme: perfect blacks, no halo around subtitles. The S92H is more than enough in the dark; the S95H brings more brightness in HDR. Glare Free isn't necessary, but it doesn't hurt.

By usage

Films and series

OLED S92H or S95H in 55 or 65 inches. An honest point: if you watch a lot of Netflix or Disney+ and the Dolby Vision matters to you, no Samsung supports it. Films then display in HDR10, which looks great on these models, but a demanding film buff may prefer another brand. Also consider a soundbar: with the S95H, the sound is decent but no more.

Samsung OLED TV in a dark living room, two people watching a wave on screen
In the evening, in a dimly lit room, OLED offers perfect blacks.

Sport

You need a panel native 120 Hz ("100 Hz" on the spec sheets) and good brightness for daytime matches. The QN80H is ideal, in 65 or 75 inches. For families, with seats off to the side, an OLED keeps its colours better than a VA panel. Samsung also offers an automatic football mode on its recent models.

Gaming: PS5, Xbox and PC

ProfileOur pickPublic price
Console, small budgetNeo QLED TQ55QN80H (55", 144 Hz, 4 HDMI 2.1)1 199,99 €
Console, large screenNeo QLED TQ65QN85F (65", 2025, 144 Hz)1 399,99 €
Console, OLEDOLED TQ55S92H (55", 165 Hz, Glare Free)1 999,99 €
PC gaming deskOLED TQ42S92H (42", 165 Hz)1 299,99 €
The bestOLED TQ65S95H (65", 165 Hz, very low latency)2 999,99 €

HelloTV measured just 5.7 ms of latency on the S95H in game mode. PS5 and Xbox go up to 120 Hz; beyond that (144 or 165 Hz), only a PC can take advantage. For PC use on an OLED, turn on the screen saver and hide the taskbar. More tips in our gaming TV guide.

Bedroom, kitchen, second TV

The Mini LED M74H in 43 inches (499,99 €) or 50 inches (599,99 €) is perfect: good picture, full Tizen with Auvio, VRT MAX and Netflix. The QN70H 43-inch (599,99 €) adds Neo QLED processing. For a kitchen, the QLED TQ32Q5F Full HD (379,99 €) is enough.

The TV that doubles as décor

The Frame in 55 inches (1 399,99 €) or 65 inches (1 699,99 €), or The Frame Pro in Mini LED (from 1 499,99 €). When switched off, it displays a work of art. Budget for the Art Store subscription if you want a wide choice of artworks.

C
Clément's tip

If you're torn between two sizes, go for the bigger one. And if you're torn between two models at the same price, look at the 2025 end-of-line: the S95F 55-inch at 1 499,99 € is a top-end QD-OLED with Glare Free, cheaper than the 2026 S92H 55-inch. Ask us in store.

Our Samsung tips in store

Pitfalls to avoid

The 50 Hz trap: on Samsung spec sheets, '50 Hz' means a 60 Hz panel. The QN70H and M74H don't play 4K 120 Hz. For a PS5 or Xbox, go for a QN80H at minimum.
  • The R85H is not a cheaper R95H for a conservatory : it doesn't have Glare Free. Facing a large window, go for an S95H or an R95H.
  • Belgian model names : a review mentioning the S90H, S93H or S94H is about our S92H. Careful, the Belgian S90H has weaker sound (2.1, 40 W). And a US review of the 'S95H' is talking about our S99H.
  • Dolby Vision : no Samsung reads it. If it matters to you, let us know.
  • Operator apps : there's no Pickx (Proximus) or Telenet TV app on Samsung. You'll keep your set-top box, or use an Apple TV or casting. See Belgian apps by brand.
  • Sound : 20 or 30 W on most models. For films, budget for a soundbar, ideally a Samsung to make the most of Q-Symphony.
  • An OLED for news channels all day long : it's not ideal, because of static logos. A Mini LED or Micro RGB will be more worry-free.
  • The S99H and R95H without a One Connect box : the wireless One Connect is an optional extra, not included. If you want a single cable on the wall, the S95H has it as standard.

Still unsure? Check out our Samsung FAQs or drop in to see us in store.

Frequently asked questions

Which Samsung should I choose for a very bright living room?

Go for a Glare Free model: the S95H OLED, the S92H or the R95H Micro RGB. Avoid the R85H and QN80H facing a picture window: they're bright, but their screen is glossy.

Which Samsung should I choose for a PS5?

A 120 Hz model with HDMI 2.1: QN80H, R85H or an OLED (S92H, S95H, S99H). The QN70H and M74H are 60 Hz panels: the PS5 works on them, but without 120 Hz mode.

Which Samsung for a bedroom?

The M74H Mini LED in 43 or 50 inches, or the 43-inch QN70H. For a smaller screen, the 32-inch TQ32Q5F QLED will do. Remember to check you have the apps you need.

OLED or Micro RGB at Samsung?

OLED for evening cinema, perfect blacks and viewing angles. Micro RGB for a very bright room, very large sizes, lots of TV hours per day and zero risk of burn-in.

Should you buy a 2025 model at the end of its run?

Often, yes. The 55-inch S95F (€1,499.99) and 65-inch QN85F (€1,399.99) are still excellent TVs, cheaper than their 2026 equivalents. They also receive ongoing Tizen software updates.

What size should I choose?

For 4K, allow a viewing distance of at least about 1.5 times the screen diagonal. A 65-inch is best watched from 3 m away, a 75-inch from 4 m. Most people buy too small.

Need advice?

Come and compare the screens in person

At our Temploux shop, we switch on TVs side by side with your content. Or ask our expert salesperson online, right now.

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